Big Changes Coming From Google in 2012

SEO is dead. OK, not quite dead, but Google is rolling out some changes that will completely alter how SEO is done and we’re not talking about Panda-type algorithm updates. For anybody that still believes that “Don’t be Evil” bullshit, get ready to watch Google spread its wings in 2012 as it shrinks the Internet. [...]

Profits.IM - Internet Marketing - New Economy For The Digital World

How Google Killed Facebook

The Beginning of the End for Facebook This time last year, Facebook seemed to be perfectly positioned to literally “own the Internet”. They had managed to do something that no other site had ever really tried to do, and that was to essentially end anonymity on the Internet. After all, part of what made the [...]

Profits.IM - Internet Marketing - New Economy For The Digital World

IMGrind Marketing Forum Review

IMGrind is a membership-only marketing forum started about 2 months ago by Ralph Ruckman (AKA “Ruck”) and Ryan Gray. I generally have a problem with paid forums and membership sites because they tend to be guru-heavy but lacking in substance. However, I have known Ruck since starting in Internet Marketing a few years ago and [...]

Profits.IM - Internet Marketing - New Economy For The Digital World

AdCenter – Improved Bing and Yahoo Traffic Tools

AdCenter is the most under utilized paid advertising platform I know of. They’ll never deliver the quantity you’ll get from Google, but depending on your niche you might be surprised to find that you can get much higher converting traffic at a fraction of the cost. There’s been some hiccups since MSN took over search [...]

Profits.IM - Internet Marketing - New Economy For The Digital World

QR Codes Are Dead – Google Backs NFC for Smartphones

Those creepy, futuristic looking multidimensional barcodes that have begun to pop-up are already on their way out. With one quiet decision, Google has rendered the technology essentially obsolete. OK, maybe not obsolete, but the grand future of QR Codes Looks like they’ll be relegated to essentially what old fashioned bar codes are used for – [...]

Profits.IM - Internet Marketing - New Economy For The Digital World

Improve Page Speed to Increase Profits

This is just a quick reminder of the importance of site speed in your internet marketing efforts. We’ve already talked about how site speed is one of the factors used in the “Page Load” multiplier of Google’s Search Results algorithm. However, aside from playing nice with Google, there is another reason to focus on Page [...]

Profits.IM - Internet Marketing - New Economy For The Digital World

Section Targeting your Sites for AdSense

We did a recent case study involving the use of the section targeting parameters for Google AdSense and were pleasantly surprised by the results. First, for anyone that isn’t aware of what section targeting is, allow me to explain. Many sites have different sections of particular pages that are there either for design purposes, user [...]

Profits.IM - Internet Marketing - New Economy For The Digital World

9 Secrets to Great Copywriting

Great copywriting can make or break an advertising campaign, so it’s very important for any Internet Marketer to master these 9 Copywriting tips in order to write more effective copy. The biggest reason you need to be a good copywriter online is because there are millions of websites fighting for people’s attention so you’re gonna [...]

Profits.IM - Internet Marketing - New Economy For The Digital World

Facebook Ad Manager and Audience Funnels

Facebook new and improved Ad Manager has some very interesting new data available to advertisers. In addition to the standard metrics we all know and love, such as CPM, CTR, CPC etc. they’ve added social performance indicators such as for post-conversion acts such as “Likes”, App Installs etc. within the following 24 hours. This is [...]

Profits.IM - Internet Marketing - New Economy For The Digital World

StumbleUpon Paid Discovery Provides Cheap Clicks

StumbleUpon is generally treated like the red-headed step child of the Social Network industry, but the reality is they are still around because they provide a unique way to experience new content online. They’ve been around for years, but their user base has continued to quietly grow while Facebook, Twitter and LinkedIn get all the [...]

Profits.IM - Internet Marketing - New Economy For The Digital World